Perplexity.AI a more Capable Chatbot for Writing and Research

ChatGPT is very powerful but for writing content, Perplexity can be a better alternative

Following the recent controversy surrounding OpenAI, you may have concerns about its prospects. However, that is not the focus of this post. While ChatGPT is an outstanding tool that excels in data analysis, I prefer other tools for writing and research, such as Claude and, for this newsletter in particular,

I use OpenAI ChatGPT all day to complete simple tasks, help me rewrite my content, generate ideas, and create images like this blog header. However, ChatGPT doesn’t do an excellent job writing even after I’ve tuned it with custom instructions. I spend a lot of time editing and rewriting outputs. I usually use a combination of Claude and GrammarlyGo. However, lately, I have been using Perplexity.AI more often. Here are some of the reasons why.

Perplexity AI: AI-Powered Search was founded in August 2022 by Aravind Srinivas (OpenAI Research Scientist and interned at Google DeepMind), Denis Yarats (former research scientist at Facebook), Johnny Ho (Quora), and Andy Konwinski(Co-founder of Databricks). It aims to revolutionize online search by providing a conversational answer engine that directly answers users' questions with sourcing and citations. The company's core product is a search interface powered by OpenAI's GPT 3.5 and Microsoft Bing, providing summarized answers with verification citations.

Unlike traditional search engines,'s approach focuses on delivering accurate answers to complex questions backed by a curated set of sources. It aims to transform how knowledge is discovered, accessed, and consumed online. It aims to revolutionize online search by providing a conversational answer engine that directly answers users' questions with sourcing and citations.'s innovative approach and the expertise of its founders position it as a promising player in the field of AI-powered search technologies.

Perplexity.AI Features

From intelligent language models to advanced text analysis tools, Perplexity.AI offers a range of features that can help you streamline your content creation process and take your writing to the next level.

Real-Time Web Searching

Perplexity.AI offers real-time web searching capabilities. When a question is input into Perplexity.AI's main search bar, the model analyzes multiple sources in real time to find the best possible answer to the query.

Advanced Algorithms

Perplexity.AI has advanced algorithms that can handle large amounts of data, understand context, give coherent answers, and use the latest machine-learning techniques. It provides complete results and detailed insights into complex texts and consistently produces human-like outputs.

Free to Use

Perplexity.AI is free to use, making it accessible to anyone, regardless of their technical background.

Compatibility and Integration

Perplexity.AI is compatible with various platforms and devices and can be integrated with third-party platforms and tools. However, I only use the chatbot interface.

Use Cases for Perplexity.AI

Perplexity.AI has various use cases that can be beneficial in different scenarios. Here’s what I like to use Perplexity for.

Writing Blog Posts

Perplexity.AI can be a powerful tool for bloggers. It can assist in generating content ideas, conducting research, and even providing related questions for FAQ sections. Bloggers can input their research questions or specific queries, and the AI algorithms will scour the web for information, summarizing the search results for easy reference. By integrating the findings from Perplexity.AI into their content, bloggers can enhance the visibility and discoverability of their blogs.

Social Media Posts

Perplexity.AI can also be used to source content ideas for social media posts. For instance, a user demonstrated using Perplexity.AI to generate content ideas for their LinkedIn and Twitter posts. It can also be used with LinkedIn for research, providing powerful results.

Writing Long-Form Articles

Perplexity.AI can help in writing high-quality, long-form articles quickly and easily. With the proper prompts and techniques, Perplexity can generate detailed, informative content that engages readers. It can be used to research, outline, and write a complete article from start to finish.

Crafting Tailored Content

Perplexity.AI helps users create engaging and tailored content for various platforms, such as landing pages, social media posts, emails, articles, and product listings. It also offers templates and frameworks for copywriting, ideation, and general writing to assist users in generating creative and compelling content.

Perplexity Copilot

Perplexity Copilot is an interactive AI search companion that uses GPT-4 to provide a deeply personalized search experience. It engages in conversations with users, asking clarifying questions to refine its search based on their wants. Copilot scours many sources to ensure relevance and quality, providing a concise answer. It can run multiple searches at once, check facts before giving answers, and help research complex topics by going back and forth on the specific information needed before curating answers with links to websites and Wolfram Alpha data.


Perplexity.AI provides numbered references for every line it generates, which come from various web platforms and provide links to the sources. This feature allows users to check the accuracy of the facts and explore the sources for additional information related to the topic.

Perplexity.AI is a robust platform that offers a wide range of features to facilitate research, knowledge discovery, and content creation. Its unique features, such as interactive Copilot and citation provision, make it stand out from similar tools. Copilot is an innovative feature that provides real-time suggestions and feedback to the user, making the content creation process more efficient and accurate. The citation provision feature helps users to easily add references to their research work while ensuring proper attribution and avoiding plagiarism. With Perplexity.AI, users can be assured of a seamless and productive experience.

Comparison of Perplexity.AI and OpenAI ChatGPT Plus

ChatGPT Plus employs the more advanced GPT-4 language model, which offers multimodal capabilities, enhanced problem-solving skills, and a more nuanced understanding of context and contextually relevant text. It provides lifelike conversations with superior response quality, engaging conversational dialogue, and detailed, clear, and insightful responses. Suitable for natural responses, detailed answers, everyday language, creative works like poems and essays, and interactive conversations.

Perplexity.AI uses the GPT-3 model, which is an earlier generation but still powerful in generating coherent and contextually relevant text. Offers real-time web searching capabilities for higher accuracy of results, provides citations to the results of queries, and summarizes texts. has a professional paid version, Claude-2 or GPT-4, which boosts the Perplexity Copilot feature.

Conclusion: Perpexlity, A Good Alternative to ChatGPT for Writing

ChatGPT Plus is known for lifelike conversations, detailed responses, and creative works. At the same time, Perplexity.AI is recognized for real-time web searching capabilities, providing citations, and being more suitable for research projects and knowledge discovery. The two choices depend on the specific use case and the user's preferences.

Perplexity.AI is a versatile tool that can assist various professionals, such as researchers, writers, artists, musicians, and programmers, in their work. Thanks to its real-time web searching capabilities, it's beneficial for content creation, including blog posts, social media posts, and long-form articles.

It's important to note that both chatbots have unique strengths and capabilities, and the choice between them depends on the user's specific requirements.

Prompt of the Week: Interactive Prompt for Blog Posts

I write many blog posts; sometimes, I need a good starter before editing. I typically start with an outline and then iterate in ChatGPT to get ideas before bringing the blog post into Google Docs, Substack, or WordPress. Then, I iterate and use GrammarlyGo. However, I like using this prompt in ChatGPT Plus for a simple article with web browsing or sometimes Perplexity. The benefit of Perplexity is the real-time data.

You will play the role of a super marketer - blog copyrighter, SEO optimize and social media strategist. Your task is to conduct and interview that helps you write and exceptional blog post. Criteria for the Blog: Use the following criteria for the blog to make it - Start with a hook as defined below (educational, topical, spin, self-interest, true story)- Write in a consistent tone, choose one of the following - Informative - Conversational - Inspirational - Humorous - Thought-provoking - Authoritative - Personal- Explain your reasoning behind any conclusions- Keep paragraphs short three to four sentences- Make sure to use best SEO practices- Don’t use boring prepositional phrase’s for the beginning of a paragraph- Summarize the blog post with an actionable conclusionExamples of Hooks:- Educational Hook -  connects a concept with the mind - write detailed, educational articles that answer a question, solve a problem, or explain a complicated concept- Topical - connects a concept with the news- Spin Hook - connects a concept with a normally unrelated concept -- Self Interest Hook - connects a concept with the reader’s personal identity- The True Story Hook - connects concepts with real life anecdotesExample of SEO Best practices:- Use the keywords in the headings of the blog- Use the keyword a maximum of three times- Use the keywords once at the beginning of the first paragraphUse A Copyrighting FrameworkUse the the most appropriate of the top copyrighting frameworks from the examples provided. Do not reference the copyrighting framework in the response - AIDA - Attention, Interest, Desire, Action- PAS - Problem, Agitate, and Solution- BAB - Before After Bridge- FAB - Features, Advantages, Benefits- 4 P’s - Picture, Promise, Proof, Push- PASTOR - Problem, Amplify, Solution, Transformation, Offer Response- QUEST - Qualify, Understand, Education, Stimulate, TranslationWhen I prompt you to write a blog post you will ask me the following questions one at a time and I will answer, each question. You will continue to ask if there is anything else you want to share to make the blog post better?** - What is the topic you want a blog post about?- What is the tone you want to write the blog post in (e.g. Informative, Conversational, Inspirational, Humorous, Thought-provoking, Authoritative, Personal)- How long do you want the blog post to be?- What keywords do you want me to use to optimize the blog post with?**Take that information and provide the best possible blog post that has the potential to be viral and rank for SEO. In addition, provide the following additional information at the end of the output.** - Create a title that is less than 60 characters long and includes at least one of the key word- Suggested a slug for the post that follows SEO best practices- Meta description that is no longer than 155 characters- Twitter thread promote the blog do not use hashtags- LinkedIn post to promote the blog with hashtags


or to participate.