Use ChatGPT to Quickly Turn a Press Release into a Blog Post

Use AI to help you create creative posts that get attention

ChatGPT doesn’t do a great job of creating unique, engaging blogs from scratch. It usually lacks the context to do so well. However, one common task for marketers is creating blog posts from product news and press releases. In this case, ChatGPT shines at creating a very good blog post in a short amount of time. Mainly because you typically have a way to enter the text complete with details. You may even have used ChatGPT or another AI tool to generate the press release draft.

Entering Your Text Into the ChatGPT Prompt

Start with the press release you put on the newswire. Next, enter it into ChatGPT, and use the following prompt Generate a blog post from the following press release [press release text]. Where [press release text] is the full text of your press release but probably with the FOR IMMEDIATE RELEASE and FOR MORE INFO sections stripped out. Here is the prompt I used:

Generate a blog post from the following press releasePeripety Labs Unveils the Revolutionary Heart of Gold Spaceship: Infinite Improbability at Your FingertipsRESEARCH TRIANGLE PARK, NC, USA - April 1, 2023 - Peripety Labs, the leading provider of technology marketing solutions for emerging tech companies, today announced the launch of their groundbreaking new product, the Heart of Gold (HOG) Spaceship. This state-of-the-art spacecraft introduces Infinite Improbability, a pioneering method of traversing interstellar distances in a mere nothingth of a second, eliminating the need for "tedious mucking about in hyperspace."The Heart of Gold Spaceship is the ultimate solution for adventurous hitchhikers seeking to explore the galaxy while evading the authorities. By harnessing the power of Infinite Improbability, HOG users can embark on thrilling journeys without the constraints of traditional space travel. This innovative technology positions Peripety Labs as a trailblazer in the field of interstellar transportation.Peripety Labs' HOG Spaceship will be available for purchase starting April 15, 2023, exclusively at Blockbuster video stores across the nation. This revolutionary product is expected to transform the way we travel through space, making it more accessible and enjoyable for everyone."We are thrilled to introduce the Heart of Gold Spaceship to the market," said Mark Hinkle, CEO of Peripety Labs. "Our team has worked tirelessly to develop a cutting-edge product that revolutionizes interstellar travel, and we believe that the HOG Spaceship will change the game for hitchhikers and explorers alike."For more information on the Heart of Gold Spaceship or to schedule a demo, please contact Mark Hinkle at [email protected] or call 919.522.3520. Don't miss this opportunity to experience the power of Infinite Improbability and embark on the adventure of a lifetime.

This will generate text that can be easily edited into a blog post. Here is the resulting text generated from my press release.

Are you tired of spending years traveling through space to explore the galaxy? Are you looking for a faster and more thrilling method of interstellar transportation? Look no further than the Heart of Gold (HOG) Spaceship, the latest innovation from Peripety Labs. This state-of-the-art spacecraft introduces Infinite Improbability, a pioneering method of traversing interstellar distances in a mere nothingth of a second, eliminating the need for "tedious mucking about in hyperspace." The HOG Spaceship is the ultimate solution for adventurous hitchhikers seeking to explore the galaxy while evading the authorities.Peripety Labs, a technology marketing firm based in the Research Triangle Park, NC, USA, has developed the HOG Spaceship as a trailblazing new product that revolutionizes interstellar travel. By harnessing the power of Infinite Improbability, HOG users can embark on thrilling journeys without the constraints of traditional space travel. This innovative technology positions Peripety Labs as a leading provider of technology marketing solutions for emerging tech companies."The Heart of Gold Spaceship is a game changer for hitchhikers and explorers alike," said Mark Hinkle, CEO of Peripety Labs. "Our team has worked tirelessly to develop a cutting-edge product that revolutionizes interstellar travel, and we believe that the HOG Spaceship will change the game for adventurous travelers."The HOG Spaceship will be available for purchase starting April 15, 2023, exclusively at Blockbuster video stores across the nation. This revolutionary product is expected to transform the way we travel through space, making it more accessible and enjoyable for everyone. If you're interested in learning more about the Heart of Gold Spaceship or scheduling a demo, please contact Mark Hinkle at [email protected] or call 919.522.3520.Peripety Labs is dedicated to helping businesses stay ahead of the curve in an ever-changing technological landscape. With a proven track record of success, they specialize in providing innovative marketing solutions for emerging tech companies. For more information on Peripety Labs, visit their website at www.peripetylabs.com.Experience the power of Infinite Improbability and embark on the adventure of a lifetime with the Heart of Gold Spaceship from Peripety Labs. Don't miss this opportunity to explore the galaxy like never before!

Editing the Blog Post

For efficiency, I suggest you cut and paste this into your blogging platform and start editing it there, especially if you have Grammarly and a versioning system like the one in WordPress. Follow the same steps for optimizing the blog you usually would.

  • Make sure the style matches your brand voice

  • Add appropriate links

  • Follow Search Engine Optimization best practices (e.g., include keywords, optimize title, provide a good meta-description)

  • Include images (You can follow the instructions for Using Generative AI to Create Blog Images here)

  • Check for accuracy

My tests doing this have allowed me to write the blog post complete with links and images in about 15-20 minutes.

Publish Your Blog Faster with AI

Converting press releases into blogs is an efficient and effective use of ChatGPT. It can make a common chore for press relations, a breeze. ChatGPT helps speed up creating blogs from press releases by automatically creating unique titles and engagingly summarizing the content. With ChatGPT, you can quickly create content that looks professional without spending time writing it yourself.

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